F

Rocky Brands, Inc. — Earnings Quality Grade F

RCKY · Consumer Cyclical

Major red flags

Revenue
$482M
2025
Net Income
$22M
2025
Gross Margin
40.9%
Free Cash Flow
$10M
01

Screening Summary

11
Passed
2
Watch
2
Failed
M-Score

Management Signals

No recent CEO, CFO, board, or accounting leadership signals found in SEC 8-K filings.
02

Financial Trends

Revenue & Net Income ($B)

Margins (%)

03

18-Point Screening

01

Revenue Quality

A1DSO Change

DSO 58 days, change +0 days YoY

A2AR vs Revenue Growth

AR growth 7.0% vs revenue growth 6.2%

A3Revenue vs CFFO

Revenue 6.2%, CFFO -69.1%. Cash follows revenue

02

Expense Quality

B1Inventory vs COGS

Inventory 8.7% vs COGS 3.6%. Normal

!
B2CapEx vs Revenue

CapEx growth 41.0% is >2x revenue growth 6.2%

B3SG&A Ratio

Insufficient data

B4Gross Margin

Gross margin 40.9%, change +1.5pp. Stable

03

Cash Flow Quality

!
C1CFFO vs Net Income

CFFO/NI = 0.73. Below 1.0

C2Free Cash Flow

FCF $0.0B, FCF/NI = 0.44

C3Accruals Ratio

Accruals ratio = 1.3%. Low accruals

C4Cash vs Debt

Cash $0.0B covers only 2% of debt $0.1B

04

Balance Sheet Health

D1Goodwill + Intangibles

Goodwill+Intangibles $0.2B = 60% of equity. Over 50%

D2Leverage

Debt/EBITDA = 2.7x. Healthy

D3Soft Asset Growth

Other assets 19.6% vs revenue 6.2%. Normal

D4Asset Impairment

No write-off data

05

Acquisition Risk

E1Serial Acquirer FCF

FCF after acquisitions positive

E2Goodwill Surge

Goodwill+Intangibles change -2% YoY. Normal

06

Manipulation Score

F1Beneish M-Score

Insufficient data

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05

Altman Z-Score

5.3
Safe Zone
0 Distress1.102.605.0+ Safe
0.3656
Liquidity
0.3686
Cumulative profit
0.0779
Operating efficiency
1.1184
Leverage

Generated from public financial data using forensic accounting frameworks. Not investment advice. Data: Yahoo Finance · 2026-04-25